On Social Media PART II: The Opiate Of The Masses

Social media has such a broad based appeal from the middle school student to the older generations in large part because of its entertainment value. Who among us who is plugged into the Network has not been bored and instinctually reached for their nearest SM app or website? It's nothing new. We have had similar screened interventions into our boredom for decades. Before the TV and the Internet we had radio. Before that we had books. Humans seemed to be hard-wired to distract ourselves from the world around us. However, books and radio never seemed quite as addictive as TV and TV not as much as SM. SM it seems to me is like digital nicotine. Why? PART 2 is about its entertainment value.

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